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Dice Game

Played for a car. The car’s price has no zeroes, and no numbers higher than six.

Four numbers in the car’s price are hidden. The contestant rolls four oversized dice, one at a time. After each roll, the contestant must guess whether the actual number is higher or lower than the number rolled on the die. If they manage to roll the exact digit, that digit is given freely. If they can get all four windows right with no mistakes, they win the car!

Dice Game is one of the more iconic and popular car games in The Price is Right game rotation. A few fortunate contestants have won cars automatically by getting very lucky on all four rolls!

Contestant preparing to play the Dice Game with Drew Carey, large colorful dice and game board in the background.
30th pricing game to debut
S4, June 2 1976 – Present
Likely created by Robert Sherman
Strategy
Stats
FAQ
S5, Jun 23 1977
A model stands next to an orange car, pointing at it with excitement during the Dice Game segment.

Joan can win this beautiful Buick Opel…

A contestant plays the Dice Game on stage, rolling oversized dice in front of a game board with empty slots and a colorful background.

…if she can conquer the Dice Game! Joan says she’s not a gambler, but Bob assures her she doesn’t have to be.

A contestant holds oversized dice while a host stands beside her, with a game board labeled 'DICE GAME' in the background.

Every number in the price of the car can be found on a common die. No zeroes, and no numbers higher than six.

A hand holding an oversized orange die with white dots on a game show set.

Joan’s first roll is a 2. A buzzer sounds, meaning that 2 is not the first number in the car’s price, and Joan must decide if the actual digit is higher or lower.

A contestant and host at the Dice Game setup, featuring oversized dice and a game board with hidden numbers.

Joan says the first digit is higher than 2, and Bob agrees that she’s probably right.

Close-up of a contestant on a game show, showing a focused expression as they participate in a dice game.

Joan’s next rolls are 2, 5, and 3….

Contestant and host presenting the Dice Game set on a game show stage, featuring oversized dice and hidden price slots.

…and she says that each digit is higher, lower, and higher, respectively. Time for the reveal!

A contestant stands beside a game show host while they interact in front of a brightly colored game board displaying the numbers 4 and 3.

The first two digits are right! Surely the third digit won’t be a six!

A game show host gestures toward a board displaying the numbers 3 and 6, while a female contestant observes attentively.

Unfortunately, it was. No car for Joan.

S4, Jun 2 1976
A game show host standing next to a Dice Game board featuring a display of numbered slots with some numbers filled in and others blank.

See that 8? Dice Game was originally conceived with the idea that ANY digit could appear in the car’s price, not just 1-6. This format proved to be frustrating to watch and was changed within a year.

S11, Nov 15 1982
A host presents the Dice Game on a colorful set, with a contestant standing beside him. The game board features empty slots for numbers and oversized dice, in front of a backdrop that reads 'DICE GAME.'

Donna rolled a 5 for the second number. Against all odds, she said it was higher.

Contestant and host interact during the Dice Game segment on a game show, with a scoreboard displaying numbers 66 and 21.

Donna was right! She wins a Mercury Lynx!

S11, Apr 22 1983
A contestant stands beside a shiny red car on a brightly colored game show set, with star motifs in the background.

It’s a Trans Am! Wait… in 1983, we can’t play Dice Game for a Trans Am…

The sign for 'Deluxe Dice Game' featuring bold letters and colorful background.

Let’s play DELUXE Dice Game!

A contestant and host stand beside the Deluxe Dice Game board, featuring numbered slots and giant dice, during a game show.

For five-digit cars, the first digit was given freely, and the contestant had to roll for the final four numbers.

S12, Apr 11 1984
Contestant and host celebrate during the Deluxe Dice Game on 'The Price is Right', with a colorful game board displaying a six.

The board eventually was repainted from white to yellow.

S14, Nov 11 1985
Game board for Dice Game featuring hidden slots for numbers, oversized dice, and a prominent display of the number 6.

YAHTZEE!

S17, Dec 16 1988
A game show host presents the 'Dice Game' with oversized dice and a game board, while a contestant looks on.

By 1988, desirable cars under $7,000 had gone extinct, so the first digit became permanent and “Deluxe” Dice Game became plain ‘ol everyday Dice Game.

S20, Feb 17 1992
A group of contestants assists in setting up the Dice Game board, featuring an oversized transparent table and a colorful backdrop.

Looking snazzy! A new logo, giant dice surrounding the board, and the first digit is now built into the game’s set.

A contestant shakes hands with the host during the Dice Game, with a scoreboard displaying the numbers 2, 3, and 121 in the background.

A car price with three 1’s and a 2? Willard must be very grateful he played Dice Game and not Lucky Seven!

S21, Mar 4 1993
A contestant passionately speaking into a microphone during the Dice Game segment, wearing glasses and a stylish outfit, against a colorful game show backdrop.

Edrie cracked everybody up with her explanation of Dice Game. You have to hear it to believe it!

S25, Oct 10 1996
A contestant celebrates while holding their arm up in victory next to a host, with a game board displaying the numbers 3455 in the background.

Walter became the first Dice Game player in history to roll the exact price of the car!

S26, Feb 16 1998
Scott injures his knee celebrating after winning a car in the Dice Game on The Price is Right.

And Scott celebrated so hard when he saw the car reveal, he injured his knee! He used a chair for the rest of his memorable time on the show.

S28, Jan 3 2000
Aaron Paul expresses surprise and excitement while running their hands through his hair playing Dice Game on The Price is Right.

“JESSE! WE NEED TO ROLL DICE!” Before he was famous, future Breaking Bad star Aaron Paul cooked up a chili-powder fueled playing of Dice Game!

S38, Sep 30 2009
A contestant prepares to roll oversized dice on the set of the Dice Game, while the Drew Carey provides commentary and guidance.

“You ever roll dice before, Darlene?” asks Drew. She responds, “Yeah, but little itty-bitty ones!”

Drew Carey enthusiastically presenting the Dice Game setup with numbers and oversized dice in the background.

Darlene rolled so well, she covered every possible price but one!

S42, Nov 11 2013
Contestant and host in front of the Dice Game board featuring oversized dice and hidden numbers.

When the first monitor stopped working one day, rather than swap out Dice Game, they simply taped a “1” from Cover Up to the board.

S49, Nov 17 2020
A contestant engages in the Dice Game, preparing to roll oversized dice on a green felt surface in a brightly lit studio.

DOUBLE YAHTZEE! Michael became the second known Dice Game player to roll four sixes!

S49, Nov 24 2020
A contestant joyfully jumps in excitement during the Dice Game on 'The Price is Right,' with a colorful game board displaying numbers and oversized dice.

You’ve got to roll me… they call Vasilios the Tumbling Dice!

S51, Oct 6 2022

This nifty dice effect is used to transition from the car to the Dice Game board. Today, during Dream Car Week, they’re playing for a $40,000 Mercedes-Benz CLA!

S52, May 1 2024
A contestant prepares to participate in the Dice Game, standing at a table with oversized dice, while Drew Carey explains the game mechanics and the colorful game board is visible in the background.

Drew noticed that somebody accidentally loaded the Dice Game table backwards…

A contestant stands at the Dice Game table, smiling while engaging with the host. The brightly colored game board features oversized dice on either side and several hidden number slots.

…so he fixed it himself!

S53, Feb 12 2025 (Primetime)
A contestant plays the Dice Game on 'The Price is Right,' standing beside a game board displaying dice and numbers.

Miguel is playing for a Volvo, and has rolled a perfect number, a six, and a one. He’s one roll away from winning that $45,000 car!

Drew Carey's hand holding a large red die with white dots, positioned above a green game board.

Everybody groans when he rolls a 3. But then Drew asks the sound effects lady if the last digit is 3…

A contestant joyfully embraces the host of the Dice Game in front of a colorful game board featuring oversized dice and illuminated numbers.

…IT WAS! Automatic win!

A game show host stands on stage in a stylish suit, smiling while holding a microphone. Behind him, colorful graphics and oversized dice are displayed, creating a lively game show atmosphere.

“I’m not just gasted… I’m FLABBERgasted!”