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Double Prices

The original “quickie” game.

A prize is shown, with two prices. One price is correct, one is incorrect. If the contestant picks the correct price, they win the prize. Simple as that!

Double Prices is used to pace the show and save airtime for longer, more complex games. There are other simple, one-prize-one-decision games that save time, but none are faster on average. As of this writing, Double Prices has been played more often than any pricing game.

Contestants featured in a Double Prices game on The Price is Right, with two price options displayed next to a tropical-themed backdrop.
3rd pricing game to debut
S1, September 4 1972 – Present
Creator Unknown (but it’s such a simple concept it could have been any of Goodson’s staff)
Strategy
Stats
FAQ
S1, Sep 4 1972
Models present a Whirlpool refrigerator for the Double Prices segment of the first episode of The Price is Right on Sep 4, 1972.

Pacing and time constraints were a part of TPIR from Episode 1. We’ve had two long games, and now we need a short one to make up time. Double Prices to the rescue!

A game show set displaying a Whirlpool refrigerator with two price tags: 5 and 9.

Quick, Elaine, is that Whirlpool refrigerator $485 or $319?

Host revealing two price tags for a Whirlpool refrigerator, taking away the 9 tag, leaving the 5 tag behind.

Elaine says $485, so Bob removes the $319 tag. Is she right?

The first ever loss in Double Prices on the first episode of The Price is Right.

Nope! Elaine becomes the first ever contestant to lose her pricing game on The New Price is Right! Congratulations! A historic loss!

S1, Sep 5 1972
A game show contestant presents a price tag for a Caloric appliance, displaying a price of 0 on a vibrant game show set.

$640 is just hanging off the bottom of the set! Why doesn’t the prop have three shelves? Who knows!

A contestant winning a 0 range in the game Double Prices on The Price is Right

Hanging or no, it won Carol a range!

S1, Sep 12 1972
A game display from The Price is Right featuring two price tags: 5 and 1, with a model in the background.

TPIR quickly stopped putting sponsor logos on their price tags, and the show logo became a permanent part of the game’s set beginning the second week.

S4, Sep 12 1975
A display board showing a price tags labeled '00' and a shelf with a '?' indicating the contestant has locked in their choice in the Double Prices game.

One Right Price debuted when the show expanded to an hour. Since it and Double Prices shared the same set, Double Prices inherited its green paint job. The “?” is revealed only when the top price is removed. The bottom price is STILL dangling!

S5, May 18 1977
A smiling female model in a red dress points at a prize behind her on the set of a game show, with two price tags displayed in front of her, one reading 50 and the other 95.

A detachable shelf was finally added when the set was in Double Prices mode. Five years to get a set that could actually hold both of the eponymous Double Prices!

S12, Sep 15 1983
A model presents a pricing game on 'The Price is Right', featuring a colorful sign for Scotland with two price options: 56 and 72.

Another set refresh happened in 1983. The third shelf is still detachable, but now it looks like something you’d see on a TV game show and not a high school shop class. Game’s still simple, though–is that trip $3256 or $3572?

Two matching price tags displaying "56" and "56" for the game Double Prices on The Price is Right

Rebecca won that trip in about half the time it took Johnny to describe it!

S15, Jan 14 1987
A game show scene from 'The Price is Right' featuring a host and a contestant beside a display showing two prices: 56 and 25 for a prize, with the show's logo in the background.

After sharing props with One Right Price for over 12 years, Double Prices FINALLY got a set to call its own in 1987. The set, initially black, was repainted blue within a month.

S15, Feb 6 1987
A colorful game show set featuring a price display reading '00' with the words 'The Price is Right' below it, and a hand holding a pen pointing at the display.

No more flap to lift up–Bob now reveals the price with a touch of a button.

S29, Jan 31 2002 (Primetime)
A contestant stands on stage during the game show, looking towards the host, who points to a pricing game display featuring two prices: ,868 and ,037, with 'DOUBLE PRICES' prominently displayed.

TPIR’s 30th Anniversary special in Las Vegas was a troubled affair. Taping ran long over schedule. Double Prices was the final game, and I don’t think I’ve ever seen Bob rush any faster!

Two price tags displayed for a prize on a game show, with the amounts ,898 and ,037.

“Sorry, Joshua, no trailer…
showcaseshowdowncomingupafterthis”

S39, April 1 2011
A contestant celebrating with raised arms while Drew Carey presents a pricing board showing two price tags, both indicating ,434, on the set of The Price is Right.

On April Fools Day 2011, the button not only revealed the price… it also caused the prop to self-destruct!

S46, Sep 22 2017
Colorful display featuring the 'Double Prices' game sign from the television show, highlighting its vibrant design with yellow and red colors set against a blue background.

Repaint time! Those dollar signs give extra texture in HD.

S50, Oct 29 2021
A contestant wearing a colorful tie-dye shirt and fringe pants stands next to a pricing game display on 'The Price is Right,' which shows two price tags: 31 and 58.

Season 50’s Halloween episode had a 70’s theme, so they recreated the original set for a day… complete with $5758 dangling for no reason.

S50, Sep 14 2021
A model enthusiastically poses by a brown SUV on a game show set, with decorative columns in the background.

Why is Double Prices the show’s favorite quickie? One word: “Versatility”. You could play it for a car!

S46, Jan 15 2018
A model in a game show setting stands beside a bar with several chairs, displaying a screen with a child's image while pointing excitedly.

You could play it for a bar!

S51, Nov 17 2022
Drew Carey points to two price tags for the game 'Double Prices', while a contestant with pink hair examines the options.

You could play it here…

S50, Jun 10 2022
Contestant enthusiastically presents the Double Prices game with a colorful backdrop, featuring two price tags and a vehicle on display.

or there…

S52, Apr 22 2024
Two price tags displayed for the Double Prices game on The Price is Right, with a host presenting the game and a contestant named Billie standing beside him, all set against a colorful game show background.

You can play it anywhere!